Customer Data and the Meteoric Growth of Mobile Programmatic Buying

Tyler Loechner at MediaPost published an intriguing piece on the incredibly rapid growth of Mobile programmatic media spending. Given that Mobile media is often more expensive than media available on the pc web, it follows that maximizing

Apsalar Heads to Mobile World Congress 2012.

The time has come for the entire mobile community to descend upon the beautiful city of Barcelona to talk about emerging mobile trends, debate the direction of the industry and