At Apsalar, we speak with dozens of brand leaders every week, including many that have questions about what sorts of best practices exist to ensure the success of an app.
I’ve been playing Angry Birds a lot lately. The other day, I was stuck in the most congested traffic, and I whipped out my iPhone, ultimately beating a level I’d been working on for days (Don’t worry, the car wasn’t moving. Much.). A few weeks ago, I bought Angry Birds Halloween, a special edition (for research, people. RESEARCH.). Around the same time, I sent no fewer than four emails about the Angry Birds Halloween costumes and/or stuffed toys.
We’re often asked our best guesses at the future of mobile monetization. Every developer wants to make money, but the results overall have been disappointing in terms of optimizing monetization.
Apsalar’s team is just back from DEMO Fall 2010 in Silicon Valley. In a whirlwind two days, we launched ApFeedback and ApScience, talked up the press, networked with a well-curated
There was an interesting post the other day on Google and Blog entitled Making Money in the Android Market. (If you follow us on Twitter (@apsalarinc), you may have already
Each day brings better and better news concerning the mobile ecosystem—our phones are smarter, faster, and more connected than ever. More than an accessory, our smartphones have become an integral