How Marketers Use App Uninstall Tracking Data
As you may know, Apsalar has just introduced uninstall tracking as a standard feature of its Apsalar Attribution platform. App uninstall tracking refers to measuring the rate of installers who
Mitigating Mobile App Uninstalls with Remarketing
Perhaps the biggest driver of a mobile app uninstall, besides basic app performance, is when the app never makes it into a user’s routine. We all understand how hard it
The Impact of Push Notifications on Mobile App Uninstalls
In mid-December, Localytics published a great study on push notifications that you should check out. The study focused on push notifications and consumer attitudes toward these high impact app mobile
Are Users Who Uninstall Apps Lost Forever? Heck No!
Every mobile app experiences at least some uninstalls from users. And for mobile app marketers, a high rate of uninstalls can be among the most frustrating and challenging business metrics.
All About App Uninstalls
INTRODUCTION Mobile app marketing has grown increasingly sophisticated over the past several years. In the beginning, most apps were launched more with hope and a promise than with a robust
Why Mobile App Uninstalls are More Common in the Developing World
As a mobile app attribution and data management services provider for a host of countries around the world, we see both commonalities and differences between the mobile app markets in
Apsalar Introduces App Uninstall Attribution Measurement
Today we are proud to let you know that Apsalar has incorporated uninstall attribution measurement into our popular Apsalar Attribution analytics offering. The new marketing measure reveals the rate of