Explore Our Enhanced Site Navigation/Support Center

Providing a streamlined user experience for our customers is a priority at Apsalar, which is why we made enhancements to the Site Navigation and Support Center—to deliver a user-friendly web interface with

Apsalar Measuring Optimizing Initiatives for Facebook-Integrated Apps

For Immediate Release Apsalar’s Campaign Source Insights Now Supports Facebook Referral Insights and Universal Campaign Measurement SAN FRANCISCO, CA – Apsalar (apsalar.com), a provider of mobile engagement management solutions, is now

Source Insights Now Offered With iOS Mobile Campaign Tracking

5.09.2012   admin   Products   No comments

Free Mobile Marketing ROI Tool With Universal Mobile Campaign Tracking Functionality for iOS Two months ago, we announced Campaign Source Insights, Apsalar’s breakthrough campaign ROI solution that measures overall ROI

Implement Revenue Analytics to Optimize App Monetization

Mobile Analytics Best Practices Mobile app developers need to track revenue in order to see a complete picture of user engagement.  In a recent post, we discussed why developers should

Apsalar Introduces First Audience Targeting and Retargeting Solution

For Immediate Release More Than 225 Million Users Targetable by Behavior Across iOS and Android SAN FRANCISCO – July 18, 2012 – Apsalar, the leading provider of Mobile Engagement Management

Apple’s New Advertising ID in iOS6 Sets the Standard

Apsalar’s Take on Apple’s Recent Announcement by Michael Oiknine, CEO, Apsalar Last April, I shared my thoughts that moving beyond the UDID was a good thing: (http://venturebeat.com/2012/04/17/developers-forced-to-find-alternatives-to-udid-and-thats-a-good-thing/). In June, Apple

Mobile App Monetization – Tips on Tracking Revenue

Revenue Best Practices for Mobile App Analytics The bottom line – app developers need to know how well they are monetizing users.  They also need to know what user behavior


Gamers take San Francisco by storm at GDC.

 In an exciting (and just a bit sadistic) twist of scheduling, the Game Developers Conference in San Francisco fell exactly one week after Mobile World Congress in Barcelona.  Two

MWC 2012: We Came. We Saw. We Conferenc’ed.

The mobile community was out in full force in Barcelona for Mobile World Congress last week – just ask the cabbies!  Hardware companies were showing off their shiniest new handhelds